by Donna | Mar 11, 2018 | FEATURED, Social Media
How to Build Trust and Relationships on Social Media This is my story of how I learned that everything in business and in life begins with how to build trust and relationships. When I started my business in late 2006, social media was in its infancy. It grabbed my...
by Donna | Jan 29, 2018 | FEATURED, Social Listening, Social Media
One thing I have learned about social media is that often the simplest strategy can be confusing. Such as hashtags, most people do not truly grasp that they are conversations. I love to teach the value of using hashtags and the possibilities that these little nuggets...
by Donna | May 11, 2016 | Blog, Social Media
Smart Social Media Listening Strategies Social media has changed the way business is done. Small business owners have access to a level of research and business intelligence that we never had access to before. In the past, this type of information was only available...
by Donna | Feb 24, 2016 | Blog, SEO Strategies, Social Media, Social PR
Don’t Fear Keywords Most business owners shy away from incorporating keywords into their online content due to feeling overwhelmed by the enormity of the idea of SEO… It’s time to let that go and…. Embrace the Power of Keywords Keyword research...
by Donna | May 12, 2015 | Blog, Social Media, Social PR
Whether you are part of a huge corporation or are a small business owner, you know that a social media presence is no longer optional. It’s an integral part of the marketing plan for any business that wants to be profitable. If your business is not engaging regularly,...
by Donna | May 7, 2015 | Blog, Public Relations, Social Media
Advertising Versus PR I am going to start with a popular business quote and one of my favorites that describes advertising versus PR: #Advertising is what you pay for, #publicity is what you pray for – unknown Click To Tweet This is an incredibly powerful and...