WHY WE WORK WITH AUTHORS, SPEAKERS & PODCASTERS

WHAT IF…

• Instead of feeling overwhelmed and frustrated, you had creative marketing assets that were easy to share and spoke directly to the people you want to connect with.
• The story and all the details about your brand story were featured in a video or a beautifully designed media kit created in Canva, so it’s not only easy to share but easy to update and magically repurpose into social media posts, presentations and more.
• It was easier to delegate pitching the media, podcasts, or speaking gigs because everything your team needs is in one place.

We understand that being visible is hard, and authors, speakers, and podcasters must be visible to connect with the right audiences and to help people share the stories of the work they do and the impact they make in the world.

This is exactly why we have distilled years of expertise and created Visibility Packages for Authors, Speakers, and Podcasters.

WE BELIEVE IN SHOWING WHO YOU ARE ONLINE AND OFFLINE

We bring simplicity and a direct and honest approach to our methodology and client projects. My style of strategic guidance always includes my full heart, my innovative brain, a smattering of humor and New York grit.

This mix is greatly appreciated by our select roster of clients. They often come to us through referrals and a bit frustrated from going through one too many rounds of bright shiny internet BS.

As the online world becomes more crowded and distracting, we need to be more creative about what we share and more aware of who we want to connect with.

Sharing stories is the way to do this.

Surprisingly, prolific content creators are often challenged to share their own stories. We help them gather all of the parts and pull them together into engaging marketing assets that are easy to share and repurpose too.

If you are an author, speaker, or podcaster, I have a question… Are your assets covered?

Born in Brooklyn, I’m a true New Yorker.

After more than 25 years working in global law firms, I fired myself in 2006, started my first business, and never looked back. I did take all that I’ve learned and built a small, unique, intentional unagency where we build meaningful marketing assets that speak to the right audience and make a bigger impact.

The WE is mostly me, and when needed, I bring on a trusted team and specific partners who share my vision of marketing with intention, empowering clients, and building relationships online and offline.

If it’s a project outside of our scope, we will make a recommendation to someone we know and trust.

For years my focus was on creating strategy and building customized online platforms that serve as a stage for our clients with a primary focus of listening, building relationships, and finding the right audiences and opportunities.

One thing that has become increasingly clear is that clients do not have the assets they need to stand out, and we often had to jump in and create what was needed.

As I was rethinking my own business, ideas started bubbling, and I began to play with something new, fun, and very much needed. Visibility Packages for Authors, Speakers, and Podcasters – including short videos such as speaker and book reels and the Mix Tape. It can be an overview of your brand story or something more specific such as your programs/services, talks, an event or workshop, or anything about you or your business that you want to share.

I flipped the story and now lead with creating marketing assets that tell the stories of our clients who are established and successful content creators doing incredible work.

These assets pull together all of the parts of the journey. They are easy to share, build confidence, are prepared when opportunities show up and make a bigger impact. The strategy comes built-in.

I’m a big fan of collaboration over competition and the culture of my little business has always been centered around sharing what I know and supporting others… many of my friends, clients, and colleagues are of the same mindset so I actively partner with amazing entrepreneurs to share our knowledge, connections, communities to grow intentionally and collectively.

The team is mostly me and I bring on these trusted partners when needed. We all work virtually, collaboratively, and creatively.