Patricia Andrews-Keenan | Pigment Intl | The Real 50 over 50

About me

Patricia Andrews-Keenan is the founder of Pigment International® a Black woman founded and led multi-media art platform reporting on the art, people, issues, trends, and events shaping Black contemporary art and examining the linkages connecting historical and contemporary Black art. Founded in 2018 in Chicago, Pigment International serves as a connector within our community of Black creators, collectors, curators, investors, and other stakeholders. We create customized programming that sparks dialogue and inspires our constituents. We are the publishers of Pigment Magazine and founders of Black Fine Art Month. At Pigment International, we tell stories!

Andrews-Keenan also led the creation of Black Fine Art Month, first celebrated in October 2019 after being entered into the Congressional Record by Congresswoman Robin Kelly.

Black Fine Art Month is a global celebration of the Black Art aesthetic, an annual recognition of artists, innovators, collectors, curators, and those vested in the Black Art tradition, and an opportunity to commemorate these contributions through art programming.

She is a former communications executive with extensive corporate communications, public relations, advertising and community affairs, and event management experience. She formed the boutique communications firm The Tallulah Group in 2008 with a focus on media and public relations, communications, and community outreach. The Tallulah Group serves a roster of government, corporate, education, D&I, and healthcare clients. Andrews-Keenan’s background encompasses stints as a journalist, PR manager, government affairs director, communications, and corporate affairs executive with media companies, including Comcast, the Nielsen Company, and AT&T.

What do you do and why do you do it?

Pigment International® is a Black woman founded and led multi-media platform reporting on the art, people, issues, trends, and events shaping Black contemporary art and examining the linkages connecting historical and contemporary Black art. Founded in 2018 in Chicago, Pigment serves as a connector within our community of Black creators, collectors, curators, investors, and other stakeholders. We are conveners, bringing together the Black art ecosystem for inspiring, cross-generational dialogue. We are the publishers of Pigment Magazine and founders of Black Fine Art Month®.

At Pigment International we tell stories! We are unique in delivering a weekly on-line publication with original content and in publishing an oversize, glossy, award-winning international magazine.

What changed for you after age 50?

The corporate gig went away and I had to figure it out. What I Iearned is a job does not equate to your skills, you still own those, it’s about how you’re going to use them now.

What would you tell the 20 or 30-year-old YOU?

Believe in your abilities, learn as much as you can, and then leap.

What do you think you’ll tell yourself in retrospect at the end of your life?

Still thinking about that, we’ll see what happens.

What impact do you think increased visibility can have on your business?

We are evangelising for Black art so highlighting us highlights the entire field.

Who or what inspires you and why?

Black art.

Something else I’d like to share

I’ve met tons of women over 50 who are reinventing themselves, creating businesses, and innovating, and there is not enough recognition of that.

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