Blog
SERIES: THE INTENTIONAL VISIBILITY PROJECT
The Intentional Visibility Project is an 8-part framework that shows you how to build strategic visibility on everything you’ve already created, your wisdom, your content, your relationships, and your experience. Instead of starting over, you call in the fleet: seven interconnected pieces that work together. The eighth article walks you through how to create your strategic compass.
This framework represents years of my work woven together, refined through my own evolution and guiding accomplished women through theirs. Below, you’ll see how each piece connects to create visibility that matches the significance of your work.
Article 1
Why Intentionality Is the Heart of My Work
Article 2
The Architecture of Visibility: Building a Foundation That Lasts
Article 3
You are NOT the Hero. It is NOT Your Journey… It’s All About Your Audience
Article 4
The Paradox: When Wisdom Meets AI
Article 5
Your Content is the Mixtape of Your Wisdom
Article 6
Discerning Content Curation: Start with What’s Tried & New
Article 7
Listening First: The Relationship Architecture of PR
Article 8
Connecting the Dots: How Strategy Becomes Your Compass
What about the word “HACK”?
This has been on my mind for quite some time, when did people start using the word "hack" as a positive word? This drives me crazy, I go to events, read blogs, watch videos and people I deeply respect share their brilliance and call it a "hack." It always stops me...
Use Keyword Phrases to Grow Visibility
Keyword Phrases are like Content Rocket Fuel While there are many entrepreneurs and small business owners who write a blog because they like to write and express their ideas online, most people want someone to read it. If you want someone to read your blog, you need...
Who are your influencers?
We all have influencers, role models and people that we admire in our personal lives and our businesses. These influencers have been largely unattainable in the past, but social media has changed that significantly. What is an Influencer? They are people that others...
5 Ways to Use Social Media to Make Connections Online
Building connections and relationships are crucial components of the marketing function of your business. But life happens and sometimes you just cannot get out of the office or house, if you have a home-based business. As a single parent, I need to be selective about...
Create endless possibilities with a social engagement strategy
Creating a Social Engagement Strategy One of the most incredible things that I see happen time and time again is that when my clients engage, converse and build relationships online opportunities just seem to happen. As I am writing this post one client is just shared...
10 Social PR Strategies to Build Your Brand
Social PR is... Where traditional media (PR) meets with the online world of search engine optimization (SEO) and social media. When used correctly, this powerful social PR strategy trio can quickly make you visible online and help you to connect with your target...