BeVisible.club
The next level begins in November
“Build a business that reflects who you are now”
A year-long guided experience for accomplished women over 50 building sustainable, values-based businesses, without the hustle or hype.
Become Intentionally Visible
After years of achievement, you don’t need to reinvent yourself. You need to be seen for who you already are.
I created BeVisible.club for accomplished women over 50 who are ready to build sustainable businesses they can have for as long as they want.
This isn’t another online course or marketing program. It’s a year-long, high-touch experience, a collective designed to help you prepare for visibility, to share what you know, with the people who need it most, in a way that feels worth the effort, strategic, and real.
What Will Change for You
- Gain absolute clarity on what makes you and your business unique in today’s crowded market.
- Transform past achievements and wisdom into powerful, resonant messaging.
- Leverage content and AI tools to save time, amplify your strengths, and create opportunities.
- Build genuine, lasting connections—with your audience and with a vibrant community of peers.
- Move from feeling invisible to confidently, intentionally visible—on your terms.
The Tried & New Process: At a Glance
Tried & New is a five-phase journey designed to bring clarity, confidence, and lasting visibility to your work. Each phase builds on the last, so you can integrate your wisdom and experience with new, practical strategies that grow with you:
- Foundations: Define your values and North Star, clarify your message, and set the direction for your next chapter.
- The Mixtape Project: Curate your story, determine what stays, what goes, and what’s next, and create an authentic narrative and brand voice.
- Content: Transform your story into a cohesive content ecosystem, leveraging what you already have, learning to use AI thoughtfully, and creating new content with purpose.
- Visibility: Build genuine relationships, establish PR and collaboration skills, and amplify your work to the right audiences at the right time.
- The Ecosystem: Connect all the pieces into a living, adaptable system for visibility, one that sustains you and your business beyond fleeting trends.
Throughout, you’ll access a curated workbook, our system of action sheets, live support, tailored strategy, and a like-minded community. All working together to help you become intentionally visible, on your own terms.
What We Do Together
- reconnect to your story
- find your audience
- create meaningful content
- land media opportunities
- learn and grow in community
Sign up for an OPEN HOUSE to learn more
Who is BeVisible.club for?
BeVisible.club is a one-year, small-group experience for 20 women, over 50, who are ready to be seen. With 1:1 strategy throughout the year, live community calls twice a month, and a private membership space with everything you need to stay focused and visible.
By joining BeVisible.club, you’re not investing in a course, you’re saying YES to collaboration and future-proofing for longevity and relevance regardless of what changes come our way.
Here, your voice doesn’t need to be louder; it needs to reach the right ears, hearts, and minds. Your next chapter isn’t about reinvention or starting over. It’s about revelation and remembering who you are.
Who It's For
BeVisible.club is for established women entrepreneurs (50+) ready for purposeful visibility, who:
- Want to build a sustainable business, no hustle, no hype.
- Value collaboration, reflection, and growth in community.
- Feel called to share their wisdom and stories, but crave meaningful traction.
- Are open to learning new tools (including AI) and new ways to connect.
- Prefer long-term results over trendy tactics.
Who It's NOT For
This isn’t for you if:
- You want a magic bullet, overnight fame, or a marketing shortcut.
- You’re unwilling to reflect on your story, values, or purpose.
- You want someone else to do the work for you (this is a guided, hands-on journey).
- You’re not ready to support or celebrate other women’s growth.
- You believe your best years are behind you or refuse to experiment with new approaches.
“To know where you want to go, you first need to understand where you’ve been.”
Jane Fonda, on embarking on a Life Review at the age of 59
“Donna Cravotta is an exceptional visibility and business strategist who transformed the way I approached my book launch. Through her BeVisible program for female entrepreneurs, I’ve deepened my understanding of AI, social media, and received a plethora of effective ideas for growing my business. She’s the kind of collaborator who makes you feel confident, inspired, and ready to tackle your goals.”
Whether you’re starting from scratch with AI or looking to deepen your existing knowledge, I cannot recommend Donna and the BeVisible program highly enough. Her unique ability to demystify AI technology while providing actionable implementation strategies makes this program invaluable for any business owner or professional looking to embrace the future of AI.
Donna is always showing us what’s possible about using AI to make our businesses more visible. But it’s not just about visibility, it’s about using these cutting edge tools with thoughtful ingenuity to make our voice, our communication, and our brand expression more true. She’s always been a master of repurposing assets but with AI, it’s a whole new game.
Why BeVisible.club Exists
It’s a space for becoming what’s next
Most of the women who find me have already done the hard work.
They built successful careers, launched businesses, raised families, and navigated reinvention. Then they tried to build their “next thing” online, and got lost in a maze of funnels, formulas, and false promises.
They don’t need motivation. They need discernment.
I created BeVisible.club to help women see through the noise, simplify what matters, and build something sustainable.
Something they can have for as long as they want.
What it means to Be Intentionally Visible
Visibility isn’t about going viral or chasing followers.
It’s about readiness, the confidence to share what you’ve learned with the people who care about the same things you do.
Inside BeVisible.club, we work on both sides of visibility:
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Internal clarity—who you serve, what you stand for, what makes your voice distinct.
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External strategy—how to share it consistently and meaningfully through content, media, and relationships.
This isn’t about influence; it’s about impact.
What’s Inside BeVisible.club
The BeVisible Journey
BeVisible.club isn’t a course or a membership. A year-long process designed to help you build a complete visibility ecosystem around your voice, your story, and your business.
You’ll move through five connected phases that bring clarity, confidence, and direction to your work. Each step builds on the one before it. From defining your message to sharing it with the world, until everything you create, publish, and promote is connected by purpose.
It’s about integrating what you already know, refining what matters most, and building a system that sustains your visibility for years to come.
1. Foundations: Know What Matters
We start by grounding your work in meaning and clarity. You’ll define your values, your North Star, and the people you most want to serve.
This is where your brand messaging begins, how to articulate what you do, who it’s for, and why it matters.
🧭 Outcome: a clear message, aligned direction, and deep confidence in your voice.
2. The Mixtape Project: Your Story in Motion
This is the heart of BeVisible. Through reflection, curation, and conversation, you’ll gather the pieces of your story and determine: what stays, what goes, what gets remixed.
It’s part audit, part self-love, part strategy.
It’s also the starting point of developing messaging that sounds like you. Language for your website, social media, and conversations that connect without selling.
And at the end, you’ll create your Brand Story Video, your modern mixtape, a powerful, authentic expression of who you are now and the value you bring.
🎶 Outcome: an authentic brand story that opens doors, builds trust, and makes marketing your business feel natural.
3. Content: Turn Story into Strategy
Here’s where it all comes alive. Now that your story is clear, it’s time to translate it into words that work.
You’ll build a content ecosystem, starting with what you already have, and designing content that connects with your perfect audience and the algorithm.
AI plays a significant role… You’ll learn to use AI intentionally, including designing an LLM of YOU in Google NotebookLM. Filled with your best work to easily create content in your voice.
🧩 Outcome: a sustainable system for creating and sharing content with purpose and ease.
4. Visibility: Share It with the World
Visibility is about relationships over reach. You’ll learn to use PR as warm introductions, build partnerships, and collaborate with people who align with your values.
This is where your story, content, and connections converge, amplified by smart tools and intentional action.
📣 Outcome: consistent, values-aligned visibility that grows naturally through community.
5. The Ecosystem: Sustain What You’ve Built
Everything in BeVisible.club connects: storytelling, audience, content, media, and AI. Together, they form your personal visibility ecosystem. A living system that grows and evolves with you.
🌿 Outcome: the bringing together of all of your parts… clarity, credibility, and confidence.
3 - 1:1 strategy sessions
2 live group calls per month
AI literacy
the community
Tool and Resources
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Access to the BeVisible Learning Library—mini-workshops, short how-to videos, and curated tools
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The complete Tried & New Workbook (156 pages) and a growing Action Sheet Library to guide your progress
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An AI Prompt and Resource Hub, including a curated AI prompt library and tested tools and resources to demystify AI
- A dedicated PR Resource Hub, including Canva templates, PR pitches that work, and free/low cost tools for clarity, creativity, and efficiency
Your Next Step
If this sounds like what you’ve been looking for:
Here are three ways to begin:
- Come to an Open House: A live, small-group Q&A where I’ll walk through the BeVisible approach and answer your questions.
- Complete the Application: Share your story and goals so we can see if this is the right fit.
- Get on My Calendar: Book a short 1:1 conversation to talk through your next step.
The essentials at a glance:
- 1 year of high-touch strategy and support
- Limited to 20 accomplished women over 50
- $5000 annual membership
Key dates:
- Applications: Now through Nov 7, 2025
- Cohort Kickoff: Nov 17, 2025
- Apply early to ensure your place!
BeVisible.club is where wisdom meets strategy.
Where your experience meets opportunity.
Where your story meets its audience.
Through strategic guidance and genuine community, together we’ll find overlooked possibilities.
Hey I'm Donna Cravotta
I’m the CEO and Founder of Cravotta Media Group and the creator of BeVisible.club and The Real 50 over 50: The Wisdom Revolution, a weekly livestream show featuring 150+ women over the age of 50 who are quietly, or not so quietly, making a difference.
After 40 years of work, I redesigned my business to help accomplished entrepreneurial women over 50 combine all of the parts of their stories and mix tried-and-true strategies with new technology to be intentionally visible and connect with their perfect audiences.
